EXPORTING TO THE UNITED STATES: OPPORTUNITIES FOR COMPANIES OPERATING IN THE HEALTHCARE SECTOR
With the development of new technologies in the medical-healthcare sector, numerous sales opportunities come up for companies wishing to export to the United States. The different areas and challenges that stand out in particular are the following:
- Care and assistance for elderly patients
- Big Data and Artificial Intelligence
- Ownership of health data
Seventy per cent of purchasing decisions for the supply of medical and health products and services in the domestic market are made in Nashville and the purchasing departments of companies established in that state. Additionally, Tennessee is home to part of the ITC team, which has offices in the state’s capital city of Nashville.
INSTITUTIONS THAT SUPPORT SALES OPERATORS
Start-ups and entrepreneurs in the healthcare sector receive considerable support from the state of Tennessee. Several institutions, including the Nashville Health Care Council (NHCC), provide guidance for interested companies and help them identify the areas and expertise of greatest value in the sector.
Last August, Nashville hosted the conference “Developing Health Care Ventures: Successful Entrepreneurs Investing in the Next Generation“. The conference was attended by Santi Guix, director of our US office -a specialised consultant in international trade- and responsible for liaison projects in the US and LATAM. Sponsored by NHCC, the conference was moderated by Margaret Dolan from Launch Tennessee (an organisation to promote private initiatives) and was attended by three brilliant entrepreneurs from the sector:
- Booby Frist – Managing Director of Healthstream,
- Ken Melkus–Founder, CEO and director of HealthWise of America, Inc. until its acquisition by UnitedHealth Group.
- Jim Sohr– Founder of Powered Health
They also talked about how they were able to take advantage of new technologies to achieve business success.
For all of them, Big Data and Artificial Intelligence are two key areas in the wake of future commercial projects in the health sector.
HOW WE CAN HELP YOU
We have extended our consulting activity in international trade by reinforcing our presence in the USA. Therefore our consultants who are now present in Nashville can support the activities of your export department in the US market.
At International Team Consulting, we provide you with valuable, industrial sector know-how, just as we have done for more than a hundred Spanish, French, German, English, Italian, Portuguese, American and Moroccan industrial companies in the process of exporting to destinations in international markets since 1995.
Contact our international consulting advisors for more information on our sales and export services for industrial companies in international markets.